Audit

Audit Standard / 2026.4

Rule explorer: Audit Standard 2026.4

Every check that defines technical readiness in MaxiMarket Audit Standard 2026.4, exactly as the audit applies it. Open a rule to see what it checks, why it matters, how to fix it, where its authority comes from and how much it counts.

Guides by topic: technical SEO audit rules, AI readiness, structured data and ecommerce product data.

Version
2026.4
Status
Current
Published
2026-10-01
Rules
94
Scored
74
Observations
34

Authority levels

Official search-engine requirement
A search engine documents it as required for a specific outcome, such as Google eligibility.
Strongest external authority
Open standard / Schema.org
Defined by an open standard or vocabulary: HTML, WCAG, IETF RFCs, Schema.org, Sitemaps, Open Graph.
Official platform recommendation
Recommended in official platform documentation, such as Google Search Central or an AI platform.
Accepted best practice
Widely accepted practice with a cited source, but no official requirement.
MaxiMarket recommendation
MaxiMarket’s own advice. Never presented as a search engine or platform requirement.
MaxiMarket methodology

Filter

Showing 6 rules and 0 observations.

Rules

Rules pass or fail. A failed rule becomes a finding in your report; scored rules also count toward the Technical Score.

Social metadata

SOCIAL-OG-TITLE-001Open standard / Schema.org · RequiredOpen Graph title is presentDocumentWarning when failedNot scoredSocial Discovery
What this checks
Whether a page that declares Open Graph metadata has a non-empty og:title.
Why it matters
The Open Graph protocol lists og:title among the four properties required for every page.
How to fix
Add <meta property="og:title" content="..."> with the page title as it should appear when shared.
Expected
Pages that use Open Graph declare <meta property="og:title"> with a non-empty value.
Applies to
Pages that declare any well-formed og:* meta property; pages without Open Graph metadata are not applicable.
Authority
Open standard / Schema.org · RequiredRequired by the Open Graph protocol basic metadata.
Technical Score
Not scoredShare-preview markup is outside the Technical Score; whether a page intends social sharing is unknown.
How MaxiMarket detects it
Reports when Open Graph inspection is complete, the page declares at least one well-formed og:* meta property of any name (for example og:site_name or og:locale), and no og:title has a non-empty value. Pages without Open Graph metadata are not applicable.
Sources
SOCIAL-OG-TYPE-001Open standard / Schema.org · RequiredOpen Graph type is presentDocumentInfo when failedNot scoredSocial Discovery
What this checks
Whether a page that declares Open Graph metadata has a non-empty og:type.
Why it matters
The Open Graph protocol lists og:type among the four properties required for every page.
How to fix
Add <meta property="og:type" content="..."> (for example website or product).
Expected
Pages that use Open Graph declare <meta property="og:type"> with a non-empty value.
Applies to
Pages that declare any well-formed og:* meta property; pages without Open Graph metadata are not applicable.
Authority
Open standard / Schema.org · RequiredOpen Graph protocol, for pages that use Open Graph.
Technical Score
Not scoredShare-preview markup is outside the Technical Score.
How MaxiMarket detects it
Reports when Open Graph inspection is complete, the page declares at least one well-formed og:* meta property, and no og:type has a non-empty value.
Sources
SOCIAL-OG-URL-001Open standard / Schema.org · RequiredOpen Graph URL is presentDocumentInfo when failedNot scoredAI DiscoverySocial Discovery
What this checks
Whether a page that declares Open Graph metadata has a non-empty og:url.
Why it matters
The Open Graph protocol lists og:url among the four properties required for every page, as the canonical URL of the object.
How to fix
Add <meta property="og:url" content="..."> with the canonical URL of the page.
Expected
Pages that use Open Graph declare <meta property="og:url"> with the canonical URL.
Applies to
Pages that declare any well-formed og:* meta property; pages without Open Graph metadata are not applicable.
Authority
Open standard / Schema.org · RequiredOpen Graph protocol, for pages that use Open Graph.
Technical Score
Not scoredShare-preview markup is outside the Technical Score.
How MaxiMarket detects it
Reports when Open Graph inspection is complete, the page declares at least one well-formed og:* meta property, and no og:url has a non-empty value.
Sources
SOCIAL-OG-URL-002Open standard / Schema.org · RecommendedOpen Graph URL matches the canonical URLDocumentInfo when failedNot scoredAI DiscoverySocial Discovery
What this checks
og:url against the declared canonical URL.
Why it matters
The Open Graph protocol defines og:url as the canonical URL; a different value splits the page's identity between share previews and search.
How to fix
Set og:url to the canonical URL.
Expected
The same URL.
Applies to
Pages that use Open Graph and declare both a non-empty og:url and a canonical URL.
Authority
Open standard / Schema.org · RecommendedOpen Graph protocol, for pages that use Open Graph.
Technical Score
Not scoredShare-preview markup is outside the Technical Score.
How MaxiMarket detects it
Resolves the first non-empty og:url and the first canonical against the final URL, ignoring fragments, and reports when they differ.
Sources
SOCIAL-OG-IMAGE-001Open standard / Schema.org · RequiredOpen Graph image is presentDocumentInfo when failedNot scoredSocial Discovery
What this checks
Whether a page that declares Open Graph metadata has a non-empty og:image.
Why it matters
The Open Graph protocol lists og:image among the four properties required for every page.
How to fix
Add <meta property="og:image" content="..."> with the URL of an image that represents the page.
Expected
Pages that use Open Graph declare <meta property="og:image"> with an image URL.
Applies to
Pages that declare any well-formed og:* meta property; pages without Open Graph metadata are not applicable.
Authority
Open standard / Schema.org · RequiredRequired by the Open Graph protocol basic metadata.
Technical Score
Not scoredShare-preview markup is outside the Technical Score.
How MaxiMarket detects it
Reports when Open Graph inspection is complete, the page declares at least one well-formed og:* meta property of any name, and no og:image has a non-empty value. The image is not fetched. Pages without Open Graph metadata are not applicable.
Sources
SOCIAL-OG-IMAGE-ALT-001Open standard / Schema.org · RecommendedOpen Graph image has alt textDocumentInfo when failedNot scoredSocial DiscoveryMachine Readability
What this checks
og:image:alt on pages that declare og:image.
Why it matters
The Open Graph protocol says a page that specifies og:image should specify og:image:alt.
How to fix
Add <meta property="og:image:alt" content="..."> describing the image.
Expected
A non-empty og:image:alt.
Applies to
Pages that use Open Graph and declare a non-empty og:image.
Authority
Open standard / Schema.org · RecommendedOpen Graph protocol, for pages that use Open Graph.
Technical Score
Not scoredShare-preview markup is outside the Technical Score.
How MaxiMarket detects it
Reports when Open Graph inspection is complete, og:image has a non-empty value and no og:image:alt has one.
Sources